During the summer of 2023, I interned as an assistant marketer for Póg, an Irish jewelry company. I had many roles as an intern, but most consisted of creating social media content/videos to promote products.

I worked on two different campaigns during my time there. The first was Pink Power, which was intended to promote femininity and positivity. Pógs pink-colored products were highlighted during this time. The second campaign was Summer Love which was intended to promote “festival vibes” in preparation for Electric Picnic, a popular Irish music festival. Pógs blue-colored products were highlighted during this time.

All videos were strategized and filmed by both me and my coworker. I edited them using either the TikTok app or Adobe Premiere.